What is the difference between advertising and PR?

No one enjoys being yelled out cursed at bullied or manhandled in any form whether physically or verbally. It does however happen at times. What options do you have to diffuse the situation? Can you separate yourself from the abusive behavior being directed at you before you lose your cool and strike back? How can you keep your emotions in check so that you might still accomplish your task?

An article to make you think. How does the local area view your company?

In the "old days", the press kit reigned. Big bulky folders loaded with press releases, glossy photos and slides were standard. They were expensive to design, costly to reproduce and required lots of manpower and postage to assemble and distribute. Today, you can simply direct a reporter to a web URL, where all your press materials and high definition artwork awaits, ready to be used. It’s a huge time and money saver. Here's what to do...

A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears. He records a demo tape and sends it to record labels. He gets a contract and becomes rich, famous and adored.

Being able to give effective feedback is not just a good skill to possess in business it is a great life skill to have. This articles gives you the basic do's and don'ts of giving feedback that can set you on the right track.

Two types of sales people, the self-serving and the customer-serving. Which do you think is most effective in the long run?