When selling a product or service, especially online, most small business owners forget that people buy from people. That's why it's good to have a photo on your website - and for use for other marketing activities.

In the food-service industry advertising is critical. There are many ways to use buttons and badges in this industry. When the advertising budget is tight a button maker will expand those precious dollars.

Does advertising matter?

Small business marketing includes a healthy mix of PR and advertising. It's important to understand the strengths and weaknesses of both and work them into your marketing strategy.

Whether you have a simple and basic Work at Home Business or a significant Internet Marketing enterprise you can benefit from these 5 easy and simple ways to advertise and drive traffic to your website at absolutely no cost.

This highly under rated inexpensive product is a valuable advertising tool that lasts for years.

Although people used to rely on the Yellow Pages before buying that's no longer true. Instead they're going online to conduct searches for local vendors.

Learning to persuade others is imperative to success and leadership.

A short list of common mistakes people make when writing sales copy.

5 tips buyers to know before purchasing promotional products for their marketing advertising or PR campaign.