After many years of marketing online I have learned one thing. There are businesses for the 95% of the world and there are businesses for the 5%. The majority of the businesses online target the 95%. These businesses include MLMs, affiliate marketing, HYIPs, gifting programs, and many other spin-offs. The reason these businesses are so popular is they require very little startup money (usually under 300) and they preach that you can make an extra 1000-5000 per month with little effort. Most people love these businesses because all they want in life is an extra couple bucks every month so they can take the kids to Disneyland.